MHM Outdoor
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MHM Outdoor is a boutique OOH media buying agency. We plan, negotiate, and place campaigns that get noticed.
Leveraging three decades of outdoor advertising expertise, we pride ourselves on crafting high-impact campaigns built on a foundation of dedicated, hands-on service. From specialized local initiatives to comprehensive multi-market, seasonal plans — every brief gets the same level of senior attention.
MHM Outdoor exists to streamline the fragmented, manual buying processes that come with juggling multiple vendors. Long-term client partnerships, supported by deep industry connections, mean a seamless, worry-free process for both direct advertisers and agencies.
Hi, I'm Mary, founder of MHM Outdoor. I got into out-of-home in the mid-'90s at Sony Music Entertainment, where I ran campaigns like the Mariah Carey bus shelter pictured here.
In the thirty years since, the industry has changed — digital screens, vendor consolidation, smarter buying tools. But what hasn't changed: the work it takes to put the right brand on the right corner at the right time. That's still done one relationship at a time.
Same hands · Same standardsWe act as a specialized media agency that plans, negotiates, and purchases advertising in public spaces — billboards, transit systems, and digital screens — on behalf of brands. We optimize advertising spend to reach consumers on the go, using data-driven insights to select the most effective locations and formats.
Identifying the best physical locations — roadside, airports, malls — to reach a target audience and selecting appropriate formats, including traditional or digital out-of-home.
Using industry expertise, we negotiate directly with media owners to secure prime advertising spots at the best possible rates.
We manage the logistical aspects of the campaign, including production coordination, installation, and ensuring the ads are displayed on time.
We use tools such as mobile location data and traffic counts to estimate reach and frequency, providing reports on audience exposure and performance.
Enhances overall campaign performance — studies show OOH provides high ROI and can boost the performance of other media channels, such as search and mobile.
Tell us about your goals and you'll have a tailored OOH plan in hand.
Get In TouchTell us a bit about your goals and you'll hear back personally within one business day.